How to Post Mortgage Purchase Leads to LL Media, LLC

These instructions describe how leads should be posted to LL Media, LLC's MP campaign and understand what to expect in response.


Ping / Post

Ping URL https://llmedia.leadspediatrack.com/ping.do
Post URL https://llmedia.leadspediatrack.com/post.do
Request Method POST or GET are supported. We strongly recommend using POST.

Posting Fields


# Field Ping Required Post Required Data Type Description
1 lp_campaign_id Yes Yes String Provided to you by LL Media, LLC
2 lp_campaign_key Yes Yes String Provided to you by LL Media, LLC
3 lp_s1 No No String Sub Affiliate 1
4 lp_s2 No No String Sub Affiliate 2
5 lp_s3 No No String Sub Affiliate 3
6 lp_s4 No No String Sub Affiliate 4
7 lp_s5 No No String Sub Affiliate 5
8 lp_test No No String 1 for Test Post
9 lp_response No No String Response back XML or JSON
10 lp_ping_id No Yes String Returned Ping ID from the Ping Post
11 first_name No Yes String First Name
12 last_name No Yes String Last Name
13 phone_home No Yes US Phone Phone Home
14 phone_cell No No US Phone Phone Cell
15 phone_work No No US Phone Phone Work
16 phone_ext No No Number Phone Ext
17 address No Yes US Address Address
18 address2 No No String Unit / Apt / Suite
19 city No No US City City
20 state Yes Yes US State State
21 zip_code Yes Yes US Zip Code Zip Code
22 county No No String County
23 country No No String Country
24 email_address No Yes E-Mail E-Mail Address
25 dob No No Date Date of Birth
Expected date format: YYYY-MM-DD
26 ip_address Yes Yes IP IP Address
27 monthly_expenses No No Number Monthly Expenses
28 loan_amount Yes Yes Number Loan Amount
29 military Yes Yes Bool In Military
30 jornaya_lead_id Yes Yes String Jornaya Lead ID
31 trusted_form_token No No String Trusted Form Token
32 url Yes Yes URL Landing Page
33 monthly_income No No Number Monthly Income
34 vendor_lead_id Yes No String Vendor Lead ID
35 property_address No No US Address Property Address
36 property_city No No US City Property City
37 property_state No No US State Property State
38 property_zip Yes Yes US Zip Code Property Zip
39 tcpa_text No Yes Text TCPA Text
40 credit_rating Yes Yes List Credit Rating
41 property_type No Yes List Property Type
42 property_use Yes Yes List Property Use
43 first_time_buyer Yes Yes Bool First Time Buyer
44 down_payment Yes Yes Number Down Payment
45 purchase_time Yes Yes List Purchase Time
46 need_realtor No No Bool Need Realtor
47 employment_status Yes Yes List Employment Status
48 bankruptcy No Yes Bool Bankruptcy

List Values

When posting leads, make sure you post the list value.


Credit Rating

# Label Value
1 Excellent Excellent
2 Good Good
3 Fair Fair
4 Poor Poor
Property Type

# Label Value
1 Single Family Single Family
2 Multi Family Multi Family
3 Town House Town House
4 Condominium Condominium
5 Mobile Home Mobile Home
Property Use

# Label Value
1 Primary Residence Primary Residence
2 Second Home Second Home
3 Investment Property Investment Property
Purchase Time

# Label Value
1 Immediately Immediately
2 Up to 30 days Up to 30 days
3 Up to 60 days Up to 60 days
4 Up to 90 days Up to 90 days
5 No time frame No time frame
Employment Status

# Label Value
1 Full-time employed Full-time employed
2 Part-time employed Part-time employed
3 Fixed Income Fixed Income
4 Unemployed Unemployed
5 Social Security Social Security
6 Disability Disability
7 Other Other

Posting Tests

There are multiple ways to post a test lead. You can either post:

  • test in the first name or last name field; or
  • 1 in the lp_test field

Ping Responses

When a ping is posted, you will get a real-time response. The default response is in XML format; You can request the response to be JSON if you pass json in lp_response field.

Success
<response>
    <result>success</result>
    <ping_id>0UTNS5ND</ping_id>
    <price>15.00</price>
    <msg>Ping Accepted</msg>
</response>
Failure
<response>
    <result>failed</result>
    <ping_id>YZDRPBC7</ping_id>
    <price>0.00</price>
    <msg>Ping Rejected</msg>
    <errors>
        <error>No Match</error>
    </errors>
</response>

Post Responses

When a lead is posted, you will get a real-time response. The default response is in XML format; You can request the response to be JSON if you pass json in lp_response field.

Success
<response>
    <result>
success</result>
    <lead_id>
0UTNS5ND</lead_id>
    <price>
15.00</price>
    <redirect_url>
http://www.example.com/</redirect_url>
    <msg>
Lead Accepted</msg>
</response>
Failure
<response>
    <result>
failed</result>
    <lead_id>
YZDRPBC7</lead_id>
    <price>
0.00</price>
    <msg>
Lead Rejected</msg>
    <errors>

        <error>
No Match</error>
    </errors>

</response>